{"id":212905,"date":"2022-03-30T17:15:29","date_gmt":"2022-03-30T20:15:29","guid":{"rendered":"https:\/\/aloclick.com\/es\/?p=212905"},"modified":"2022-03-30T18:27:02","modified_gmt":"2022-03-30T21:27:02","slug":"diferencias-entre-seo-y-sem","status":"publish","type":"post","link":"https:\/\/aloclick.com\/es\/diferencias-entre-seo-y-sem\/","title":{"rendered":"Diferencias entre SEO y SEM"},"content":{"rendered":"[et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.12.0″ _module_preset=”default” width=”80%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” module_alignment=”center” custom_margin=”0px||||false|false” custom_padding=”50px||||false|false” custom_padding_tablet=”50px||||false|false” custom_padding_phone=”0px||||false|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”2_5,3_5″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.12.0″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”2px|||||” custom_padding_tablet=”2px|||||” custom_padding_phone=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.12.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/aloclick.com\/es\/wp-content\/uploads\/2022\/03\/seo_y_sem.jpg” alt=”Seo y sem” title_text=”seo_y_sem” _builder_version=”4.14.8″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.12.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” text_font=”Poppins|300|on||||||” text_text_color=”#bcbcbc” text_orientation=”center” global_colors_info=”{}”]\n

Micropost sobre Marketing Digital by Aloclick<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.14.4″ _module_preset=”default” text_font=”Poppins|300|||||||” text_font_size=”17px” header_font=”Poppins|800||on|||||” header_text_align=”center” header_font_size=”50px” width_tablet=”” width_phone=”95vw” width_last_edited=”on|phone” max_width=”85vw” module_alignment=”center” header_font_size_tablet=”50px” header_font_size_phone=”34px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]\n

\u00a0 DIFERENCIA ENTRE<\/h1>\n

SEO Y SEM<\/h1>\n

Si escuchaste estos t\u00e9rminos, y no sabes a que se refieren, en este post te contamos su diferencia:<\/p>\n

\ud83d\udd39SEO<\/strong>: Es search engine optimization, es decir, optimizaci\u00f3n para motores de b\u00fasqueda.<\/p>\n

Son todas las estrategias no pagas utilizadas para que los contenidos aparezcan en los primeros resultados de Google de forma org\u00e1nica. Para Lograr este posicionamiento, se debe trabajar continuamente en la generaci\u00f3n y optimizaci\u00f3n de los contenidos del sitio web al que se quiere posicionar.<\/p>\n

\ud83d\udd39SEM:<\/strong> Es search engine marketing, es decir, marketing en motores de b\u00fasqueda.<\/p>\n

Es una estrategia en marketing, mediante la cual, a trav\u00e9s de una inversi\u00f3n de dinero en el buscador (por ej. Google), tus productos o servicios, aparecen en los primeros lugares de los resultados, cuando alguien busca por t\u00e9rminos relacionados con los mismos. Aunque el m\u00e1s usado es el sistema Google Ads de Google, otros buscadores tienen sus plataformas SEM, por ejemplo Bing Ads, o Yahoo Advertising.<\/p>\n

\ud83d\udc49\ud83c\udffc\u00bfConoc\u00edas la diferencia?<\/p>\n[\/et_pb_text][et_pb_cta button_url=”https:\/\/aloclick.com\/es\/marketing-digital-en\/” button_text=”Comienza Hoy” _builder_version=”4.14.8″ _module_preset=”default” body_font=”Poppins|300|||||||” body_text_color=”#000000″ body_font_size=”20px” body_line_height=”1.4em” background_color=”RGBA(0,0,0,0)” custom_button=”on” button_text_size=”25px” button_bg_color=”#0dcfdd” button_font=”Poppins|300|||||||” button_icon=”N||divi||400″ button_on_hover=”off” button_alignment=”center” custom_margin=”0px||||false|false” custom_padding=”12px||12px||true|false” custom_padding_tablet=”12px||12px||true|false” custom_padding_phone=”12px||12px||true|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”]\n

\ud83d\udca1BONUS: En Aloclick podemos ayudarte con la publicidad en Google para tu negocio!<\/p>\n[\/et_pb_cta][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.12.0″ _module_preset=”default” custom_padding=”||5px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.12.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.12.0″ _module_preset=”default” text_font=”Poppins|300|||||||” text_font_size=”29px” text_line_height=”1.2em” text_orientation=”center” custom_padding=”26px||||false|false” text_font_size_tablet=”29px” text_font_size_phone=”26px” text_font_size_last_edited=”on|desktop” border_width_top=”2px” border_color_top=”#e5e5e5″ global_colors_info=”{}”]Gracias por compartir en tus redes !!! \ud83d\ude03 \ud83d\udc47[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Micropost sobre Marketing Digital by Aloclick\u00a0 DIFERENCIA ENTRE SEO Y SEM Si escuchaste estos t\u00e9rminos, y no sabes a que se refieren, en este post te contamos su diferencia: \ud83d\udd39SEO: Es search engine optimization, es decir, optimizaci\u00f3n para motores de b\u00fasqueda. Son todas las estrategias no pagas utilizadas para que los contenidos aparezcan en los […]<\/p>\n","protected":false},"author":43,"featured_media":212908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[221],"tags":[376,323,377,375,186],"class_list":["post-212905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-micropost-de-marketing-digital","tag-ads","tag-google-ads","tag-optimizacion","tag-sem","tag-seo"],"yoast_head":"\nDiferencias entre SEO y SEM - 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